Writing about Bloom

Bloom at a glance

Bloom is an AI-native B2B marketplace for hardware supply chains. Companies building drones, robots, electric vehicles and other critical hardware post a need once. Bloom structures the request, matches it against a vetted provider network, and supports quoting, booking and payment on the platform.

• 140+

  hardware companies have used Bloom to source partners

• 2,000+

  successful matches completed

• 500+

  U.S. providers in the network

• 1,600+

  service listings across 1,000+ locations

• 70

  service categories

Founders

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  Justin Kosmides

  Co-founder and CEO

  Justin Kosmides is co-founder and CEO of Bloom. He previously co-founded e-bike maker Vela, where he moved production from China to Detroit, and spent more than a decade in structured finance at Barclays. He leads Bloom's strategy, fundraising and provider network.

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  Justin Kosmides is co-founder and CEO of Bloom, the AI-native marketplace for hardware supply chains. Before Bloom, he co-founded Vela, an e-bike company, and led the move of its production from China to Detroit. That experience, months of searching for factories, freight partners and service shops through personal introductions, is the problem Bloom was built to solve. Earlier, Justin spent more than a decade in structured finance at Barclays. He founded Bloom in 2023 with Chris Nolte and Hitesh Chudasama, and has led the company through its seed round with SNAK Venture Partners. Justin is based in Detroit at Newlab at Michigan Central.

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  Chris Nolte

  Co-founder and President

  Chris Nolte is co-founder and President of Bloom. He founded Propel, one of the first premium electric bike retailers in the U.S., and ran it for more than a decade. At Bloom he leads go-to-market, partnerships, policy and the company's internal AI tooling.

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  Chris Nolte is co-founder and President of Bloom. He founded Propel in 2011, growing it from a Long Island storefront into one of the best-known premium electric bike retailers in the U.S., and ran it for more than a decade. Along the way he worked directly with dozens of hardware brands and saw how much time they lost sourcing manufacturing, freight and service partners. Before Propel, Chris served in the U.S. Army in logistics, including a deployment to Iraq in 2003, and built web and e-commerce businesses. He has a background in computer science. At Bloom he leads go-to-market, partnerships, policy and internal tooling, and is the company's media contact. Chris is based in Detroit.

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  Hitesh Chudasama

  Co-founder and CPTO

  Hitesh Chudasama is co-founder and Chief Product and Technology Officer of Bloom. He previously held product and engineering leadership roles at Upwork and eBay, and leads Bloom's platform, data and AI agent development.

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  Hitesh Chudasama is co-founder and Chief Product and Technology Officer (CPTO) of Bloom, where he leads product and engineering. He previously held product and engineering leadership roles at Upwork and eBay, two of the largest two-sided marketplaces in the world, and brings that experience to building matching, quoting and booking for hardware supply chains. At Bloom, Hitesh's team is responsible for the platform, the structured data captured from every request and completed job, and the AI agents that handle more of intake, matching and scheduling with each release. He co-founded Bloom in 2023 with Justin Kosmides and Chris Nolte.

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Quotes

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• “I spent years doing this the hard way, moving my prior company’s production from China to Detroit. Hardware teams shouldn’t need months and a lucky introduction to find a factory that ships on time. Bloom turns that search into a request, a match to a qualified network and a real booking. This round puts more capital behind the marketplace, our embedded finance program BloomPay, and more of the booking workflow in the hands of our agents, so the companies rebuilding American hardware can spend their time on product instead of procurement.”

  Justin Kosmides · Co-founder and CEO, Bloom

• “We see Bloom becoming a category-defining marketplace for the hardware industry. The early signs of network effects are already there: most member brands buy across more than one of build, deliver and service; providers call Bloom their most productive source of new business; and every completed job makes the next match better. Hardware supply chains have run on ‘do you know a guy’ and personal networks for decades. Bloom is bringing them online.”

  Sonia Nagar · Co-founder, SNAK Venture Partners

• “Choosing Detroit for our next phase of growth was a big step, and Bloom helped us hit the ground running really fast. From securing our first flight testing facility in Detroit to finding excellent domestic partners for batteries, PCBs, and our electronics, Bloom’s network has allowed us to move faster and scale with confidence.”

  Keith Miao · CEO, Birdstop (drones)

• “Bloom helped us move faster without building a new facility from scratch. Their partners freed up space, produced parts quickly, and moved robots reliably.”

  Rasmus Noraas Bendvold · US Managing Director, wheel.me (robotics)

• “As we scale P1 and Olto across the United States and into new markets, we knew we did not want to become a logistics company on top of everything else we are building.”

  Nolan Fawthrop · Chief Operating Officer, Infinite Machine (electric mobility)

Earlier coverage centers on e-bikes and mobility; Bloom has since expanded into drones and robotics, which now make up the majority of new member brands.